01 · Understand
Start with the business.
DMXReady leads discovery around the business, customers, offer, current website and the outcomes the new website should support.
- Business goals
- Customer needs
- Website outcomes
Managed Custom Smart Website
Tell us about your business. We do the rest.
DMXReady leads the strategy, bespoke design, content assistance, engineering, review and launch path—built around your business instead of asking you to become the website builder.
DMXReady-managed delivery
You provide the business knowledge and approvals. We handle the website work.
Managed Custom is for owners who want a bespoke Smart Website without running the design and development process themselves.
02 · Shape
Turn the business into a clear website direction.
We shape the positioning, information architecture, customer journeys, content direction and calls to action before implementation takes over.
- Positioning
- Page structure
- Conversion paths
03 · Build
Design and engineer the website around the brief.
The Managed Custom path gives the project a bespoke website built around the agreed brief instead of forcing it into a standard generated layout.
- Bespoke design
- Responsive implementation
- Bespoke managed build
04 · Make it smart
Add useful intelligence where it earns its place.
Visitor Guide, Owner Guide, Smart Skills, Smart Apps and trusted integrations are selected only where they support an approved customer or owner job.
- Visitor guidance
- Owner support
- Governed capabilities
05 · Prove
Review and QA before anything becomes public.
DMXReady prepares the managed site for private review, incorporates agreed changes and performs QA before the owner makes the separate public-launch decision.
- Private review
- QA
- Owner-approved launch
06 · Operate
Keep the website managed after launch.
Ongoing website work follows the managed change path: owner need, clear request, DMXReady implementation, review, QA and governed deployment.
- Managed changes
- Reviewable work
- Ongoing operation
Two ways to get a new Smart Website
Choose the service level—not a different product philosophy.
Generated and Managed Custom Smart Websites share the DMXReady SMART standard while using the delivery process that fits the project.
Generated Smart Website
Use DMXReady's repeatable creation workflow.
Best when the website fits the governed Generated Smart Website system. Standard bands start at $295 USD per month with no setup fee.
- Repeatable creation system
- Private review
- No setup fee
Managed Custom Smart Website
Have DMXReady take responsibility for the bespoke build.
Tell us about your business. We do the rest. DMXReady handles the agreed implementation, review, QA and managed launch path while keeping the website on a bespoke managed build process.
- From $4,950 USD
- From $295 USD / month
- 50% to start · 50% at approval
How the engagement works
From business review to owner-approved launch.
In progress
Business review
Tell us about the business, the current website if there is one, the customers and what the website needs to accomplish.
Upcoming
Direction + scope
DMXReady defines the recommended website direction, custom scope, managed responsibilities and work that belongs outside the starting offer.
Upcoming
Custom build + private review
We design and engineer the managed website, then give you a private review point before public launch.
Upcoming
Approval + managed launch
After agreed changes and QA, the owner separately approves launch. Payment or preparation alone does not publish the website.
Upcoming
Ongoing managed operation
Future website changes continue through the managed change process, review, QA and deployment lifecycle.
Founding Custom offer
From $4,950 USD build + From $295 USD / month.
50% to start · 50% at approval. We are currently accepting 3 founding Custom Smart Website projects. The starting price assumes a qualified Smart Website engagement with an agreed bounded scope.
Scope boundary: Ecommerce, large migrations, specialized integrations, custom applications and unsupported complexity are scoped separately.
Proof
Purpose-built work already fits this delivery model.
Flagship customer Managed Custom example
Soccer360 Magazine
Soccer360 is the flagship customer example of the Managed Custom Smart Website path: a bespoke site delivered and maintained through the managed custom process.
See Smart Website examplesPurpose-built experience
Il Cammino del Vento
A purpose-built digital experience shows how custom information architecture, maps, content and visitor guidance can be shaped around one specific project rather than a generic template.
View the case studyCommon questions
Know what you are buying before the build starts.
Is a Managed Custom Smart Website the same as a Generated Smart Website?
No. Both apply the DMXReady SMART standard, but they are built and maintained differently. A Generated Smart Website uses DMXReady's repeatable creation system. A Managed Custom Smart Website is a bespoke build handled by DMXReady through an agreed managed process.
What does the $4,950 USD starting build fee cover?
It is the starting build price for a qualified Managed Custom Smart Website engagement. The agreed scope can include business discovery, website direction, bespoke design, content assistance, implementation, private review, QA and managed launch preparation. The exact scope is confirmed before work begins.
What can require a separate scope?
Ecommerce, large migrations, specialized integrations, custom applications and unsupported complexity are scoped separately.
Why is there still a monthly price after the custom build?
Managed Custom is an ongoing Smart Website relationship, not a hand-off-and-disappear project. The monthly service starts from $295 USD and supports the agreed DMXReady operating foundation and managed relationship after launch; any project-specific ongoing scope is confirmed with the customer.
Does the website launch automatically when I pay?
No. Payment, preparation and deployment work do not replace the owner's launch decision. Public launch remains separately owner approved.
Managed Custom Smart Website
Tell us about your business. We'll tell you whether Custom is the right fit.
Start with the business, the current website if you have one, and what you need the next website to accomplish. DMXReady can then prepare the right human follow-up and scope.